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Now Build A Great Business

Now Build A Great Business

7 Ways to Maximize Your Profits in Any Market

by Brian Tracy and Mark Thompson
CD-Audio
Publication Date: 25/01/2011

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Authors Brian Tracy and Mark Thompson offer the listener a seven-step method to achieve greater business success in any market. They bring a combined 50 years of practical experience consulting, training and teaching their ideas to over 10,000 businesses. They share powerful, practical, proven methods and strategies to generate more sales, revenues and profits than the competition. Each concept and principle is illustrated with stories and examples from current businesses and businesspeople, who are achieving GREAT results, in competitive markets. The Listener will learn how to: Become a GREAT leader, both in personality and performance, and get better results than ever before Surround himself with GREAT people- talented, competent good team players- who can get the job done Develop a GREAT business plan, a well-thought out blueprint for business success, clarifying his values, vision, mission, purpose and goals and how he plans to carry them out Offer a GREAT product or service, which determines 90% of his success, triggering the response, "This is a GREAT product!"
Design a GREAT marketing plan that enables him to attract more and better qualified customers than his competition Perfect a GREAT sales process, one that consistently converts interested prospects into paying customers Create a GREAT customer experience so that people will want to do business with him again and again, and bring their friends. These are the strategies that are practiced by virtually all of the successful companies in every industry. Listeners will learn the essential things they must do to survive and thrive in today's business climate, as well as the tools to measure their progress and success in every area.
ISBN:
9781596595484
9781596595484
Category:
Business & management
Format:
CD-Audio
Publication Date:
25-01-2011
Language:
English
Publisher:
Gildan Audio
Country of origin:
United States
Dimensions (mm):
145x132x23mm
Weight:
0.16kg
Brian Tracy

Brian Tracy was born in eastern Canada in 1944 and grew up in California. After dropping out of high school, he traveled and worked his way around the world, eventually visiting eighty countries on six continents. His extensive personal studies in business, sales, management, marketing, and economics enabled him to move up to become the head of a 265 million company before he turned his attention to consulting, training, and personal development. He is the president of three companies with operations worldwide. Brian Tracy is married, has four children, and lives in San Diego, California.

Mark Thompson

Mark Bomber' Thompson played 202 games for Essendon Football Club from 1983 to 1996 under legendary coach Kevin Sheedy. He captained the side for four seasons. Thompson played in three premierships in 1984, 1985 and 1993 alongside some characters and champions in an era where footy was a game, not a brand.

After a stint as an assistant coach at Essendon and then at North Melbourne under Denis Pagan, Thompson sold his electrical business and became the senior coach of the Geelong Football Club, where he seized the opportunity to combine his own ideas about footy and management with what he'd learnt from Sheedy and Pagan.

After surviving a major review of his football department in 2006, Thompson coached the greatest team of all to the club's drought-breaking premiership in 2007, then took them to another flag in 2009. In November 2010 he left Geelong, burnt out but leaving the legacy of a winning culture.

He returned to Essendon as senior assistant coach to James Hird in 2011, and was then appointed senior coach for the 2014 season when Hird was suspended. He left Essendon at the end of 2014 and is now a panellist on Fox Footy.

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