Product Overview
Imagine: How Creativity Works
Jonah Lehrer
Hardback
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Imagine: How Creativity Works
Synopsis
How do you measure the imagination? How do you quantify an epiphany?In Jonah Lehrer's ambitious and enthralling new book, we go in search of the epiphany. Shattering the myth of creative 'types', Lehrer shows how new research is deepening our understanding of the human imagination. Creativity is not a 'gift' that only some possess. It's a term for a variety of distinct thought processes that we can all learn to use more effectively. Sometimes inspiration strikes in a crowded caf
Product Details
- ISBN:
- 9781847677860
- Category:
- Popular Science
- Format:
- Hardback
- Publication Date:
- 2012-04-19
- Publisher:
- CANONGATE BOOKS LTD
- Country of origin:
- GBR
- Pages:
- 304
- Weight:
- 481g
