Where would your career be if you could understand how your colleagues–especially men–succeed and win at work? And if, in understanding and applying the rules, you could win, too?

In New Rules of the Game, business leader Susan Packard shows you how to cultivate gamesmanship–a strategic way of thinking regularly seen in the video game and sports worlds, and most often among men–that develops creativity, focus, optimism, teamwork, and competitiveness. You'll learn the Ten Rules of Gamesmenship and how to use them effectively to:

• Compete outwardly in a healthy, rewarding way
• Build support groups to help you advance
• Step up with more grit to get the next win 
• Approach your workplace with more lightness and insight 
• Take loss in stride and provide the emotional distance needed to win at work

Packard shares her career story with humor and candor, including the successes and the mistakes, the triumphs and some personal and career setbacks, and presents them as teachable moments for you.

But the book is much bigger that one person's experience. Packard also shares the stories of other presidents and CEOs who have become great gamers in their own fields, providing you with the insight and inspiration to play the business game smarter, stronger, and more successfully. You will also be better able to coach others, inspiring your team to perform at higher levels as you drive them toward the next win.

'A straightforward guide to success that deserves a prime spot on the bookshelves of career women aspiring to reach the highest corporate ranks.' - Kirkus Reviews

'When I read Susan Packard's Ten Rules of Gamesmanship, I found many relatable truths. In our family we did not list them as 'rules' but we learned by my mother's example. Difficult balancing acts, like being gracious while staying cool, and showing grit while valuing being likeable to others, and if you fail, learn from it and try again. I live many of Packard's 'rules of gamesmanship' through my mother's wise examples.' - Rachael Ray

'Finding comfort competing, the importance of practicing many roles on a team, and the key role that resilience plays – these define a winning spirit. Susan's book will be extremely useful to all women navigating career choices' - Margo Georgiadis, President, Americas, Google

'Susan Packard shares a successful formula for all in her new book.' - Paul Polman, CEO, Unilever, Inc., a Global Fortune 500 Company

'Packard's New Rules of the Game gives practical insight that we can all learn from.' - Gina Bianchini, founder and CEO of Mightybell, cofounder of www.LeanIn.org

'Susan's strength and skill shine through in New Rules of the Game. This book provides actionable steps for success in business.' - David Zaslav, President and CEO, Discovery Communications

'The insights on gamesmanship in Susan Packard's book will better enable women, and men, to fulfill their potential every day.' - John Bryant, CEO, Kellogg, a Fortune 500 Company

'With style that's observant, insightful and funny, Packard teaches the rules and the language of winners.' - Sally Jenkins, Washington Post

'There's no question that business advancement requires passion and a spirit of competition, as well as collaboration. How women can express this successfully is captured well in Susan Packard's New Rules of the Game.' - Susan Cameron, CEO, Reynolds American, Inc., a Fortune 500 Company

'This book could become a new guide for women in business, helping any one of you at home work your way to the top of your industry.' - Kristin Farley, ABC-News

About the Author
Susan Packard has been on the ground floor and helped build powerhouse media brands such as HBO, CNBC, and HGTV. She is the cofounder of Scripps Networks Interactive and former chief operating officer of HGTV. Under Packard's helm, HGTV became one of the fastest growing cable networks in television history. Today, HGTV is available in more than 98 million U.S. homes and distributed in over 200 countries and territories. Packard helped build Scripps Network Interactive to a market value of over $10 billion.