Most new business strategies fail to attain their goals. Why? Because organizations overlook the most important element in executing their strategy: People.
Employee engagement expert, Jim Haudan, has helped hundreds of major companies succeed where others fail by bridging the canyons that divide executives, managers, and front-line employees. Now he shares his proven methods with you.
A best-selling book, The Art of Engagement helps you communicate, empower, and motivate employees at every level of your organization-and ensure they're all working toward the same strategic goals. This groundbreaking book includes:
* Using visual-learning for communicating more effectively with your workforce
* Proven methods for successfully engaging employees across the whole organization
* A framework for implementing the process of strategically engaging employees
* Self-assessment for checking your own company's level of strategic engagement
* An approach to changing culture by changing the conversations of leaders
Haudan provides stories and visuals that clearly illustrate the concept of employee engagement-from the "Roots of Engagement", to the six reasons why workers are disengaged, to the keys to unlocking engagement in any organization. Case studies of Harley-Davidson, Pepsi Cola, and other successful companies reveal how his methods work in real-life situations.
The Art of Engagement arms you with the knowledge, insight, and tools you need to drive effective strategic execution through powerful employee engagement.
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