A large selection of products can be found which represent: Wall Art; Home Décor; Lifestyle; Beach; Greeting Cards; Phone cases; Apparel; and Coffee Mugs for personal use as well as for attractive gifts for year-around occasions and events.

This book provides great tips for making product selections when you can control the color matching on the particular products that you have choses for personal use or for gifts. This book is designed specifically to work with the color selections tools on Fine Art America (the largest digital market in the world).

Plus, the color strategies are excellent for website color development for business and for personal clothing wear on all occasions.

In psychology studies, color is the most powerful influence on Earth. Almost all insect and animal species respond to the influences of colors for food, mating, migration, and survival in one sense or another … and this also includes the human species.

In the human business world, colors have been studied and used for their effects to produce favorable business outcomes.

Colors affect humans in almost any application in life. There are both positive and negative influences associated with colors.

Humans associate colors with personal needs related to food, clothing, dwelling places, choosing a mate, and personal choices related business and pleasure (to name just a few).

In the human business world, the application of colors to drive choices for product selections is important. The survival of many businesses depends upon the influences of color to attract customers.

This book offers suggestions which may greatly enhance a person’s ability to make better color choices that affect all aspects of their lives.