The New Science of Winning
Hardback
Publication Date: 22/02/2007
You have more information at hand about your business environment than ever before. But are you using it to "out-think" your rivals? If not, you may be missing out on a potent competitive tool. In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling. A wealth of examples-from organizations as diverse as Amazon, Barclay's, Capital One, Harrah's, Procter & Gamble, Wachovia, and the Boston Red Sox-illuminate how to leverage the power of analytics.
- ISBN:
- 9781422103326
- 9781422103326
- Category:
- Business competition
- Format:
- Hardback
- Publication Date:
- 22-02-2007
- Language:
- English
- Publisher:
- Harvard Business Review Press
- Country of origin:
- United States
- Pages:
- 240
- Dimensions (mm):
- 244x166x33mm
- Weight:
- 0.44kg
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