Now in an updated and expanded paperback edition, it's a fantastic time to explore or rediscover this powerful view of the world of ideas. "Sets us free to try and change the world." --Guy Kawasaki, Author of Art of The Start "Small, simple, powerful: an innovative book about innovation." --Don Norman, author of Design of Everyday Things "Insightful, inspiring, evocative, and just plain fun to read. It's totally great." --John Seely Brown, Former Director, Xerox Palo Alto Research Center (PARC) "Methodically and entertainingly dismantling the cliches that surround the process of innovation." --Scott Rosenberg, author of Dreaming in Code; cofounder of Salon.com "Will inspire you to come up with breakthrough ideas of your own." --Alan Cooper, Father of Visual Basic and author of The Inmates are Running the Asylum "Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation, it also points the ways toward making your new ideas stick." --Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation
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Now in an updated and expanded paperback edition, it's a fantastic time to explore or rediscover this powerful view of the world of ideas. "Sets us free to try and change the world." --Guy Kawasaki, Author of Art of The Start "Small, simple, powerful: an innovative book about innovation." --Don Norman, author of Design of Everyday Things "Insightful, inspiring, evocative, and just plain fun to read. It's totally great." --John Seely Brown, Former Director, Xerox Palo Alto Research Center (PARC) "Methodically and entertainingly dismantling the cliches that surround the process of innovation." --Scott Rosenberg, author of Dreaming in Code; cofounder of Salon.com "Will inspire you to come up with breakthrough ideas of your own." --Alan Cooper, Father of Visual Basic and author of The Inmates are Running the Asylum "Brimming with insights and historical examples, Berkun's book not only debunks widely held myths about innovation, it also points the ways toward making your new ideas stick." --Tom Kelley, GM, IDEO; author of The Ten Faces of Innovation
- ISBN:
- 9781449389628
- 9781449389628
- Category:
- Business innovation
- Format:
- Paperback
- Publication Date:
- 28-09-2010
- Publisher:
- O'Reilly Media
- Country of origin:
- United States
- Pages:
- 248
- Dimensions (mm):
- 216x140x14mm
- Weight:
- 0.32kg
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