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Adaptive Marketing

Adaptive Marketing

Leveraging Real-Time Data to Become a More Competitive and Successful Company

by Norm Johnston
Hardback
Publication Date: 29/09/2015
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Adapt or die is really the 21st century mantra for business. Authors Norm Johnston provides guidance on how to adopt an Adaptive Marketing model to ensure you are not only prepared for this new data world, but also winning against both traditional competitors and new disrupters.
ISBN:
9781137462923
9781137462923
Category:
Economics
Format:
Hardback
Publication Date:
29-09-2015
Language:
English
Publisher:
Palgrave
Country of origin:
United States
Dimensions (mm):
235.46x190.25x22.35mm
Weight:
0.51kg

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You can find this item in:

Educational: Sciences Literature: history & criticism Business & management E-commerce: business aspects Sales & marketing Economics Science: general issues Data mining Economics
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