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All-American Ads of The 70s

All-American Ads of The 70s

by Steven Heller and Jim Heimann
Hardback
Publication Date: 16/10/2022

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$67.90

As television and other media began to compete for the advertising dollar, new ideas were being incorporated into a post-hippie world where social consciousness, health, and environmental awareness went head-to-head with the Me Generation. From disco to funk to punk, this weighty volume delivers an exhaustive and nostalgic overview of this transitional period of advertising.

ISBN:
9783836588607
9783836588607
Category:
Graphic design
Format:
Hardback
Publication Date:
16-10-2022
Language:
English
Publisher:
Taschen
Country of origin:
Germany
Pages:
640
Dimensions (mm):
255x197x47mm
Weight:
2.08kg
Steven Heller

Steven Heller is Senior Art Director at The New York Times. He is also editor of the AIGA Journal of Graphic Design and co-chair MFA/Design Program of the School of Visual Arts in New York.

He is author and co-author of numerous books including Graphic Style: From Victorian to Post-Modern and Graphic Wit and Design Literacy: Understanding Graphic Design.

In 1996, Heller received the New York Art Directors' Special Educator's Award.

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