BYOB8 is an invaluable resource for anyone in search of support on their entrepreneurship and executive leadership journey. In this book, designed as an 8-day crash course, Dr. Yvette brings together management and marketing concepts to form a framework for leaders to follow and thrive in an ever-changing business environment.

BYOB8 is for anyone who needs to quickly learn the fundamental concepts of business in eight short days, whether you're the CEO of a startup or a lifelong learner.

BYOB8 includes customized coursework and quizzes, a glossary of key terms, and pre-highlighted daily takeaways.

BYOB8 helps you create realistic goals, explains how you can develop and implement the initial steps in fulfilling those business goals, and helps you create a strategic business plan.