A successful tender is one that not only wins the job, but also ensures that the project offered in the tender is followed through to a successful conclusion. This book offers ideas to use competitive tendering cleverly. Are you using your existing and available resources (including people) as well and as effectively as possible? What can you offer or do that is different, better and of greater value than any other service-provider? Tendering is a core business activity and growth strategy. It should be a natural follow-on from your strategic and business plans.