The author team behind the bestselling text, Industrial Organization, has written a brand new, calculus-based text designed to prepare students for a complete analysis of all facets of industrial organization. Contemporary Industrial Organization enhances students' understanding of the strategic behavior of firms, the structure of markets, and imperfect competition using calculus, game theory, econometrics, and practical examples and applications. This text's unique presentation and blend of quantitative and qualitative tools assumes familiarity with intermediate microeconomics with calculus and econometrics.