Scientists wear ragged clothes, forget to comb their hair, and speak in a language that even they don't understand. Or so people think. Most scientists don't care how they are perceived, but in our media-dominated age, style points count. Don't Be Such a Scientist delivers the message that 'scientists need artists'. Randy Olsen delves into the principle of 'arouse and fulfil', suggesting that while scientists are great with the fulfilment part, the power of art can help arouse the interest of the broader audience. Drawing on communication theory, storytelling dynamics, and his own observations from a career in science, Olson makes the case that while accuracy is forever important, a priority must be made by the science community to grab the public's attention.
- Popular science
- Paperback / softback
- Publication Date:
- Island Press
- Country of origin:
- United States
- 2nd Edition
- Dimensions (mm):
This title is in stock with our Australian supplier and arrives at our Sydney warehouse within 1-2 weeks of you placing order. An overall delivery estimate to you, (arrival time to A&R + delivery via post to your address) can be found below.
Once received into our warehouse we will despatch it to you with a Shipping Notification which includes online tracking.
An overall delivery time for this item, including the 1-2 week arrival time to A&R, to your address is:
NSW Metro: 9- 12 working days.
NSW Regional: 10 - 15 working days.
VIC & SA Metro: 10 - 13 working days.
VIC & SA Regional: 10 - 15 working days.
QLD Metro: 10 - 15 working days.
QLD Regional: 14 - 22 working days.
TAS: 10 - 15 working days.
WA Metro: 10 - 15 working days.
WA Regional: 13 -16 working days.
NT Metro: 13 - 16 working days.
NT Regional: 14 - 22 working days.