Camilla Fayed is the originator and founder of Farmacy. Having always been passionate about healthy eating and conscious living, Camilla began her journey into the world of plant-based living after the birth of her first child.

Having experienced the powerful, healing benefits of a plant-based diet herself, and after extensive research and travels, Camilla was inspired to create Farmacy; a place where she could share her philosophy on nutrition and help bring the conscious eating revolution to London.

Camilla's aim with Farmacy was to make healthy eating fun, in a beautiful setting. Since its launch in 2016, the flagship Notting Hill restaurant, has become renowned for its innovative and delicious organic dishes, as well as its exciting array of plant-based comfort foods. Labelled as the 'friendly face' of plant-based eating in London, Farmacy champions the notion that 'food is medicine' and supports both local farming and sustainability.

Under Camilla's direction, the Farmacy team work hard to constantly experiment and evolve the menu, with the regular introduction of new seasonal dishes and superfood ingredients. In 2017, Camilla and her executive chef team created London's first 100% plant-based, cannabidiol (CBD)-themed afternoon tea offering; it was an instant success.

In 2018, Camilla launched her first, semi-permanent, Farmacy pop-up shot bar at Selfridges, London, as part of their #EatHappy campaign. Camilla has spoken at several conscious living events and debates and in 2017 acted as the UK's plant-based spokesperson on BBC Worldwide as part of a debate dedicated to World Vegan Day.

Following the release of the Farmacy Kitchen Cookbook, Camilla is keen to open several other Farmacy restaurant sites across London and expand the brand worldwide.