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HBR's 10 Must Reads 2018

HBR's 10 Must Reads 2018

The Definitive Management Ideas of the Year from Harvard Business Review (with Bonus Article Customer Loyalty Is Overrated ) (HBR's 10 Must Reads)

by Robert S. KaplanDaniel Kahneman Roger L. Martin and others
Paperback
Publication Date: 31/10/2017

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  $46.25

A year's worth of management wisdom, all in one place.

We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Michael E. Porter to Daniel Kahneman and company examples from P&G to Adobe, this volume brings the most current and important management conversations to your fingertips.

This book will inspire you to:

  • Reconsider what keeps your customers coming back
  • Create visualizations that send a clear message
  • Assess how quickly disruptive change is coming to your industry
  • Boost engagement by giving your employees the freedom to break the rules
  • Understand what blockchain is and how it will affect your industry
  • Get your product in customers' hands faster by accelerating your research and development phase

This collection of articles includes "Customer Loyalty Is Overrated," by A.G. Lafley and Roger L. Martin; "Noise: How to Overcome the High, Hidden Cost of Inconsistent Decision Making," by Daniel Kahneman, Andrew M. Rosenfield, Linnea Gandhi, and Tom Blaser; "Visualizations That Really Work," by Scott Berinato; "Right Tech, Wrong Time," by Ron Adner and Rahul Kapoor; "How to Pay for Health Care," by Michael E. Porter and Robert S. Kaplan; "The Performance Management Revolution," by Peter Cappelli and Anna Tavis; "Let Your Workers Rebel," by Francesca Gino; "Why Diversity Programs Fail," by Frank Dobbin and Alexandra Kalev; "What So Many People Don't Get About the U.S. Working Class," by Joan C. Williams; "The Truth About Blockchain," by Marco Iansiti and Karim R. Lakhani; and "The Edison of Medicine," by Steven Prokesch.

ISBN:
9781633693067
9781633693067
Category:
Advice on careers & achieving success
Format:
Paperback
Publication Date:
31-10-2017
Language:
English
Publisher:
Harvard Business Review Press
Country of origin:
United States
Dimensions (mm):
209x139mm
Daniel Kahneman

Daniel Kahneman is Eugene Higgins Professor of Psychology Emeritus at Princeton University and Emeritus Professor of Public Affairs at the Woodrow Wilson School of Public and International Affairs.

He was awarded the Nobel Prize in Economics in 2002 for his pioneering work, developed with Amos Tversky, on decision-making and uncertainty.

Roger L. Martin

Roger L. Martin is Professor of Strategic Management, Emeritus, at the University of Toronto's Rotman School of Management, where he served as Dean (1998-2013) and as Director of the Martin Prosperity Institute (2013-2019). In 2017 Thinkers50 named him the world's #1 management thinker. He has published eleven books, including Creating Great Choices with Jennifer Riel and Playing to Win with A.G. Lafley, as well as many Harvard Business Review articles. Martin is a trusted strategy adviser to the CEOs of many global companies and originally hails from Ontario, Canada.

Michael E. Porter

Michael E. Porter is the Bishop William Lawrence University Professor at Harvard Business School. He was named a University Professor by Harvard's president in 2000. Porter is the author of nineteen books, including Competitive Strategy, Competitive Advantage, The Competitive Advantage of Nations, On Competition, and Redefining Health Care, as well as countless articles in both scholarly and nonscholarly publications. He lives in Boston.

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