International Business

International Business

A First Course

by Bronwen ReesSonal Minocha and Stuart Wall

Publication Date: 27/09/2009

  $122.95
International Businessprovides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events -- the economic downturn and uncertainty in financial markets. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.
ISBN:
9780273723721
9780273723721
Category:
International business
Publication Date:
27-09-2009
Language:
English
Publisher:
Pearson Education Limited
Country of origin:
United Kingdom
Edition:
3rd Edition
Pages:
472
Dimensions (mm):
244x191x29mm
Weight:
0.92kg

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