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Making the Compelling Business Case

Making the Compelling Business Case

Decision-Making Techniques for Successful Business Growth

by W. Messner
Hardback
Publication Date: 22/11/2013
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Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.
ISBN:
9781137340566
9781137340566
Category:
Business strategy
Format:
Hardback
Publication Date:
22-11-2013
Language:
English
Publisher:
Palgrave Macmillan
Country of origin:
United Kingdom
Pages:
431
Dimensions (mm):
216x140x33mm
Weight:
0.74kg

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Enterprise software Public relations Operational research Business strategy Research & development management Business communication & presentation Business mathematics & systems Management: leadership & motivation Management decision making Management & management techniques Economics
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