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Mixed Signals

Mixed Signals

How Incentives Really Work

by Uri Gneezy
Paperback
Publication Date: 26/03/2024
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Incentives send powerful signals that aim to influence behavior, but often there is a conflict between what we say and what we do in response to these incentives. Behavioral economist Uri Gneezy shows how to become incentive smart-avoiding mixed signals and designing rewards that are simple and effective.
ISBN:
9780300276749
9780300276749
Category:
Social
Format:
Paperback
Publication Date:
26-03-2024
Language:
English
Publisher:
Yale University Press
Country of origin:
United States
Dimensions (mm):
238x189x24.08mm
Weight:
0.4kg

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You can find this item in:

Social Consumerism Management decision making Psychology
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