Nicely Said: Writing for the Web with Style and Purpose is a practical guide to writing for digital products and websites. This book will help students develop clear digital communications and improve them over time.
This book answers questions like:
How do we get people to care about our products?
What's the business value of empathetic communications?
Why do we need to worry about voice, tone, and wording?
How can we create better web content as our audiences grow?
The book walks students through making a framework for great communications-with stories, recipes, and brief examples to learn from. When they finish this book, they'll see their content in a more meaningful light. They'll understand how to manage a communication process, find their company's brand voice, and adjust their tone for different situations. They'll know how to build trust with customers and show empathy in their writing.
- ISBN:
- 9780321988195
- 9780321988195
-
Category:
- Web graphics & design
- Format:
- Paperback
- Publication Date:
-
04-06-2014
- Language:
- English
- Publisher:
- Pearson Education (US)
- Country of origin:
- United States
- Pages:
- 192
- Dimensions (mm):
- 229x181x11mm
- Weight:
- 0.36kg
This title is in stock with our overseas supplier and should be sent from our Sydney warehouse within 3 - 4 weeks of you placing an order.
Once received into our warehouse we will despatch it to you with a Shipping Notification which includes online tracking.
Please check the estimated delivery times below for your region, for after your order is despatched from our warehouse:
ACT Metro 2 working days
NSW Metro 2 working days
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NSW Remote 2-5 working days
NT Metro 3-6 working days
NT Remote 4-10 working days
QLD Metro 2-4 working days
QLD Rural 2-5 working days
QLD Remote 2-7 working days
SA Metro 2-5 working days
SA Rural 3-6 working days
SA Remote 3-7 working days
TAS Metro 3-6 working days
TAS Rural 3-6 working days
VIC Metro 2-3 working days
VIC Rural 2-4 working days
VIC Remote 2-5 working days
WA Metro 3-6 working days
WA Rural 4-8 working days
WA Remote 4-12 working days
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