Innovation principles to bring about meaningful and sustainable
growth in your organization
Using a list of more than 2,000 successful innovations,
including Cirque du Soleil, early IBM mainframes, the Ford Model-T,
and many more, the authors applied a proprietary algorithm and
determined ten meaningful groupings?the Ten Types of
Innovation?that provided insight into innovation. The Ten
Types of Innovation explores these insights to diagnose
patterns of innovation within industries, to identify innovation
opportunities, and to evaluate how firms are performing against
competitors. The framework has proven to be one of the most
enduring and useful ways to start thinking about
Details how you can use these innovation principles to bring
about meaningful?and sustainable?growth within your
Author Larry Keeley is a world renowned speaker, innovation
consultant, and president and co-founder of Doblin, the innovation
practice of Monitor Group; BusinessWeek named Keeley one of seven
Innovation Gurus who are changing the field
The Ten Types of Innovation concept has influenced thousands of
executives and companies around the world since its discovery in
1998. The Ten Types of Innovation is the first book
explaining how to implement it.
- Business innovation
- Paperback / softback
- Publication Date:
- John Wiley & Sons Inc
- Country of origin:
- United States
- Dimensions (mm):
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