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The Admirable Company

The Admirable Company

Why Corporate Reputation Matters So Much and What It Takes to Be Ranked among the Best

by Richard BrownPaul Turner and Michael Brown
Publication Date: 11/02/2009

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$45.00
In much the same way as Jim Collins did in Good to Great and Built to Last, Michael Brown and Paul Turner draw upon a wealth of detailed research in Britain, America and in other regions, to analyse the qualities that have contributed to firms being ranked the 'most-admired companies' in annual surveys over the past 20 years. Their research, not surprisingly, highlights the close link of being admired to being successful in terms of long-term shareholder value. But how much the different criteria affect how admired a firm is - and how successful it is - is extraordinarily revealing.

This is a book with crucial lessons for anyone who wants their company to be a leader in its field - and to stay ahead of its competitors.
ISBN:
9781846680861
9781846680861
Category:
Economics
Publication Date:
11-02-2009
Language:
English
Publisher:
Profile Books Limited
Country of origin:
United Kingdom
Dimensions (mm):
236.22x154.94x22.86mm
Weight:
0.38kg
Michael Brown

The idea for writing the Santa Mouse stories came to Michael Brown while holding piece of children’s pajama fabric featuring a tiny Christmas mouse.

He went to work creating the character that was to become Santa’s little helper. In addition to writing stories about Santa Mouse, Michael Brown performed his own songs in cabaret and was a composer/lyricist and producer/director in the theater.

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