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The Essentials of the Future of Business: AND Career Book

The Essentials of the Future of Business: AND Career Book

by Carl McDanielLawrence J. Gitman and Prof Carl McDaniel
Publication Date: 16/02/2009

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Packed with examples and illustrations of professionals in real-world practice, THE ESSENTIALS OF THE FUTURE OF BUSINESS 4E, International Edition prepares readers for a successful career in business by equipping them with the knowledge, skills, and competencies needed in tomorrow's competitive workplace. Rich in theory and application, it delivers an engaging presentation of the foundational principles, concepts, and vocabulary for each area of business, while also emphasizing the practical skills needed for real-world success--including the five workplace competencies recommended by the Secretary's Commission on Achieving Necessary Skills (SCANS). Each chapter offers a thorough presentation of business principles and also highlights emerging business trends in management, leadership, production, marketing, and finance.
ISBN:
9781439035924
9781439035924
Category:
Business & management
Publication Date:
16-02-2009
Language:
English
Publisher:
Cengage Learning, Inc
Country of origin:
United States
Edition:
4th Edition
Pages:
528
Dimensions (mm):
272x218x20mm
Weight:
1.16kg

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