For half a century Jim McKay has been the face & voice of TV sports broadcasting. Here, he takes us inside his life in sports in a revealing memoir. McKay's search for excellence took him from his roots in Phila. to N.Y. as chief anchor for ABC's Wide World of SportsÓ -- the show that became the standard bearer of sports TV programming -- that McKay achieved his greatest success, bringing millions of viewers the people & events that changed the face of American sports. He shares stories from his career, & presents his own rankings of major sports figures & events. He recalls the heady early days of TV, capturing the colorful personalities & towering legends who shaped the business, men like Arthur Godfrey & Walter Cronkite. Photos.