Have you ever wondered why McDonald's or Coca-Cola are so successful? Why Microsoft seems to run the world? Or why Nike dominates the sportswear market? Find the answers to these questions in this fascinating series. A combination of lively text packed with information and full-colour photography takes the reader on a journey of discovery, past the hype and publicity, to a place where they are fully informed and able to make their own assessments.
- ISBN:
- 9781445120973
- 9781445120973
- Category:
- Work & industry / world of work (Children's / Teenage)
- Format:
- Hardback
- Publication Date:
- 11-07-2013
- Publisher:
- Hachette Children's Group
- Country of origin:
- United Kingdom
- Pages:
- 48
- Dimensions (mm):
- 286x202x10mm
- Weight:
- 0.41kg
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