TRAVEL: THE GUIDE an insightful, irreverent, and highly visual new take on travel that will challenge readers to rethink the way they look at travel and how they interact with the world around them. You might think of it like an inspiring TED Talk on travel that you flip through yourself. Jason Cochran, author and editor for Frommer's guides, described it this way: "It's not really just about travel. It's about exploding every stereotype, fear, and expectation you have about the rest of the world and your place in it. Once you start flipping through, you'll be consuming little knowledge bombs like potato chips. Good luck stopping. And good luck seeing things the same way ever again." Mike Carter, a contributor to The Observer and The Guardian wrote: "Turns on its head just about everything we thought we knew about how to get the best out of our travels, gloriously debunking the myths and exposing the cliches along the way.""