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Marketing European Edition

Marketing European Edition

by O. C. FerrellLyndon Simkin William Pride and others
Publication Date: 15/04/2012

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'Marketing Concepts and Strategies' combines a thorough overview of essential marketing principles, concepts and strategies with a visually-engaging, reader-friendly presentation.
ISBN:
9781408032145
9781408032145
Category:
Sales & marketing
Publication Date:
15-04-2012
Language:
English
Publisher:
Cengage Learning
Country of origin:
United Kingdom
Edition:
6th Edition
Dimensions (mm):
261x195x26mm
Weight:
1.4kg

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