The first craft book from Arsenal since Leanne Prain’s successful and attention-getting books Yarn Bombing (2009) and Hoopla (2011).

Betsy Greer is well-known in the craft community for her blog craftivism.com; she also wrote the foreword to Hoopla. She has long been interested in crafters who use their art as a form of activism, in which the two are combined to create a greater good, whether they are charity quilters, art therapists, upcyclers, or yarn bombers. Other specific examples include community embroidery projects, stitching in prisons, revolutionary ceramics, AIDS activism, slow fashion, and how to create while facilitating personal growth.

Betsy was author of Knitting for Good! (2008), a book on knitters who use their craft for higher purposes; Craftivism expands on that concept by including all crafts,

The book includes profiles and/or interviews with 25 “craftivists” from across North America and Europe, and approximately 75 full-color photos.

Since the publication of Yarn Bombing, the trend towards subverting and reconceptualizing traditional craft-making has only increased, with more and more young people (including men) getting in on the action.

Non-traditional market: knitting and craft accounts and wholesalers; young-adult library and school market.