Alex Willmore has been drawing characters since the moment he first picked up a pencil. His illustration work for kids includes such titles as Duck's Ditty and The New LiBEARian.

Alex has produced illustrations for a number of publishers, creating puzzles, picture books, packaging design, surface pattern for kids wear, stationery and greeting cards. He lives in the UK.

Ben Mantle began his illustration career early, picking up his first award in a local library colouring-in competition aged seven. He went on to study Animation at the Surrey Institute of Art & Design before working as an animator.

Ben has illustrated a number of children's books including Rudey's Windy Christmas (HarperCollins) and Callum's Incredible Construction Kit (Egmont) which won the 2013 Bishop's Stortford Picture Book Award. He is also the creator of the award-winning The Best Birthday Present Ever! and The Best Christmas Present Ever! published by Macmillan Children's Books. Ben lives and works in Brighton.

Richard Watson works with the Foresight Practice at Imperial College London and regularly lectures at London Business School. He is the author of Future Files, which has been published in 15 languages, and the publisher of What’s Next, an online report that documents new ideas and trends.