REAL ESTATE AUCTIONS

At last – the truth!

Real estate auctions seem to be growing in “popularity”. Agents push them, the media report on them and even the Reserve Bank takes note of the “auction clearance rates”.

But, as Australia’s trusted real estate author and commentator Neil Jenman has been saying for many years, auctions are not what they seem. In this book, for the first time, Neil reveals 88 powerful reasons why homeowners should never auction their homes.

This is a must-read book for anyone selling their home, especially those who are fed one of the biggest lies in real estate: “Auction is the best way to sell for the best price.”

Auction is not the best way to sell your home.

No matter what agents may tell you, no matter what the media may report about homes selling “above the reserve”, no matter how good the auction clearance rates appear to be, the truth is:

• Auction is the worst way to sell your home.

This book shatters all myths about real estate auctions. It will shock you; it will amaze you; it will also anger you; but, most of all, it will protect you from what happens to most people who auction their homes: It will save you losing as much as hundreds of thousands of dollars.

The perfect “con” is when victims of that con do not realise what happens to them. In the real estate world, auctions are that perfect con. Thousands of sellers are ripped off every week by paying needless costs, excessive commissions and, worst of all, by underselling their homes. Most sellers never realise what really happens. Indeed, some sellers even thank the agents who rip them off.

If you want to sell your home for the best price, this is one book you must read.