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Building Social Business

Building Social Business

The New Kind of Capitalism that Serves Humanity's Most Pressing Needs

by Muhammad Yunus
Paperback
Publication Date: 28/04/2023
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Muhammad Yunus, the practical visionary who pioneered microcredit and, with his Grameen Bank, won the 2006 Nobel Peace Prize, has developed a new dimension for capitalism which he calls "social business." The social business model has been adopted by corporations, entrepreneurs, and social activists across the globe. Its goal is to create self-supporting, viable commercial enterprises that generate economic growth as they produce goods and services to fulfill human needs. In Building Social Business , Yunus shows how social business can be put into practice and explains why it holds the potential to redeem the failed promise of free-market enterprise.
ISBN:
9781586489564
9781586489564
Category:
Management & management techniques
Format:
Paperback
Publication Date:
28-04-2023
Language:
English
Publisher:
PublicAffairs,U.S.
Country of origin:
United States
Pages:
256
Dimensions (mm):
209x141x18mm
Weight:
0.27kg
Muhammad Yunus

Muhammad Yunus, born in Bangladesh, was educated at Dhaka University and was awarded a Fulbright scholarship to study economics at Vanderbilt University.

In 1972 he became head of the economics department at Chittagong University. He is the founder of Grameen Bank and the father of microcredit, an economic movement that has helped lift millions of families around the world out of poverty.

He is also the creator of social business. Yunus and Grameen Bank are winners of the 2006 Nobel Peace Prize.

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Economic systems & structures Non-profitmaking organizations Business ethics & social responsibility Poverty & unemployment Business strategy Research & development management Economics Management & management techniques
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