The book shows how colour has functions that differ from those of other design elements as shape, texture and form.
Colour has multiple functions that differ from those of other design elements as shape, texture and form as it is able to awake multiple feelings and emotions to audiences in communication.
Each of the international case studies included in the book demonstrates the importance of a thoughtful application of colour.
Book Features
- Colour has other functions as form and structure in graphic and product design as it powerfully addresses feelings.
- There is no inspirational competitor title showing colour usage by international graphic designers today.
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