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El poder de las palabras / The Power of Words. How to Change Your Brain (and You r Life) Conversing

El poder de las palabras / The Power of Words. How to Change Your Brain (and You r Life) Conversing

by Mariano Sigman
Paperback
Publication Date: 03/01/2023

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Como cambiar un cerebro (y tu vida) conversando

Despues del exito mundial de La vida secreta de la mente, Mariano Sigman reune los ultimos avances de la neurociencia y los combina con historias de vida y una dosis importante de humor para explicar como y por que las buenas conversaciones mejoran nuestras decisiones, ideas, memoria y emociones. He aqui un poder que esta a nuestro alcance para cambiar nuestra mente y tener una vida mejor: el poder de las palabras.

Aqui se da cuenta de la fabulosa fuerza de las palabras para reinterpretar nuestra propia historia y de ese modo cambiar nuestra experiencia emocional, lo que hacemos y lo que no, lo que sentimos y lo que somos: para encontrar la mejor version de nosotros mismos. Si bien hoy contamos con dispositivos que nos permiten hablar con miles de personas a la vez en los lugares mas remotos, al mismo tiempo el dialogo parece haber perdido su poder: lo desdenamos como cosa inutil y ya no confiamos en su capacidad de promover el intercambio de puntos de vista. Sin embargo, la conversacion es quizas la fabrica de ideas mas extraordinaria que tenemos a nuestro alcance, la herramienta mas potente para transformarnos. Su efecto es tan general que irradia a todos los dominios de la cognicion: desde el aprendizaje, la memoria y la creatividad hasta los procesos de toma de decisiones en la vida cotidiana y la gestion de nuestras emociones. Mariano Sigman reune los ultimos avances de la investigacion contemporanea sobre el poder de las palabras y nos ofrece un libro amenamente cientifico y optimistamente practico y transformado.

ENGLISH DESCRIPTION

After the international success of The Secret Life of the Mind, Mariano Sigman brings together the latest advancements in neuroscience and combines them with life stories and a significant dose of humor to explain how and why good conversations improve our decisions, ideas, memory, and emotions. Here, at our reach, is the power to change our minds and live better lives-the power of words.

Mariano Sigman gives account of the fabulous potential words have for reinterpreting our own history and thus change our emotional experience: what we do and what we don't do, what we feel and who we are, in order to look for the best versions of ourselves. Although we have devices that allow us to speak with thousands of people in the remotest locations simultaneously, dialogue seems to have lost its power at the same time. We discard it as useless and no longer trust its ability to promote an exchange of views. However, conversing is perhaps the most extraordinary factory of ideas we have at our reach, the most powerful tool for transformation. It has such an overall effect, it radiates to all cognitive domains, from learning, memory, and creativity, to decision-making processes in everyday life and our management of emotions. Mariano Sigman brings together the latest advancements in contemporary research on the power of words and gives us a pleasantly scientific book, optimistically practical, and transformative.
ISBN:
9786073821414
9786073821414
Category:
Neuro Linguistic Programming (NLP)
Format:
Paperback
Publication Date:
03-01-2023
Language:
Spanish
Publisher:
Penguin Random House Grupo Editorial
Country of origin:
Mexico
Pages:
352
Dimensions (mm):
229x150x24mm
Weight:
0.39kg
Mariano Sigman

Mariano Sigman, a physicist by training, is an international leading figure in the cognitive neuroscience of learning and decision making.

He is the founder of the Integrative Neuroscience Laboratory at the University of Buenos Aires. Sigman is the only Latin American scientist to be a director of the Human Brain Project, was awarded a Human Frontiers Career Development Award, the National Prize of Physics, the Young Investigator Prize of "College de France," the IBM Scalable Data Analytics Award, and is a scholar of the James S. McDonnell Foundation.

In 2016 he was made a Laureate of the Pontifical Academy of Sciences.

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