The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply-chain management, and product distribution. This handbook examines the aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.Indispensable for academics, students and professionals who are interested in Electronic Commerce and Internet Business.
- ISBN:
- 9783540673446
- 9783540673446
-
Category:
- Distributive industries
- Format:
- Paperback
- Publication Date:
-
16-05-2000
- Language:
- English
- Publisher:
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
- Country of origin:
- Germany
- Edition:
- 2nd Edition
- Pages:
- 723
- Dimensions (mm):
- 235x155x37mm
- Weight:
- 2.24kg
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