How To Win is Clive Woodward's collected philosophy and principles of leadership learned during a lifetime in elite environments

In his entertaining and informative new book, Sir Clive Woodward analyses the events of the 2019 Rugby World Cup, offering his unique perspective on the performance of players and coaches, from Owen Farrell and Kieran Read, to Eddie Jones and Steve Hansen.

How To Win: Rugby and Leadership from Twickenham to Tokyo is much more than the story of a tournament, however. It is the distillation of a philosophy of leadership developed during a lifetime in high-performance environments, from the rugby field to the boardroom. Tapping into his experience of winning the 2003 World Cup, being a part of the leadership team that delivered Olympic Success in 2012 and lessons drawn from Japan 2019, the author delivers a go-to manual in how to improve both individual and team performance in order to reach the pinnacle in sport and in business.

Every individual position in rugby requires a unique set of skills, knowledge and expertise that collectively form a balanced team; the same is true in any successful business or organisation. From 1 to 15, the former England and British and Irish Lions coach identifies the key attributes and uses these defining traits to explain his collaborative 'Teamship' leadership style.

With a fascinating blend of analysis, insight and anecdote, and the highs and lows of a memorable Rugby World Cup as the setting, Clive reveals how to lead the culture of a winning team - in any context.