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I is for Influence

I is for Influence

The new science of persuasion

by Rob Yeung
Paperback
Age range: 16+ years old Publication Date: 02/09/2011

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Discover how to exert your influence and sway people to your way of thinking.

Some people are naturally gifted in the art of influencing people. Why do some have it and others don't? And what is it, exactly, that can make someone and their point so irresistible? In fact anyone can master the power of influence and Rob Yeung shows you how. Delving into fascinating psychology, he reveals unexpected insights, including:
- Why having cheerful friends can make you more attractive
- How bad posture can cost you an interview
- When $1 is a better incentive than $50

I is for Influence will open doors to endless potential in your life, whether it's getting that promotion, securing a business contract or finding your perfect match.

By the author of Confidence and The Extra One Per Cent.
ISBN:
9781905744657
9781905744657
Category:
Popular psychology
Age range:
16+ years old
Format:
Paperback
Publication Date:
02-09-2011
Language:
English
Publisher:
Pan Macmillan
Country of origin:
United Kingdom
Pages:
320
Dimensions (mm):
203x127x18mm
Weight:
0.35kg
Rob Yeung

Business psychologist Dr Rob Yeung trains interviewers and designs assessment centres. He writes on management topics for the press including the Guardian and Financial Times. Often appearing on television he has also presented BBC TV's How To Get Your Dream Job. He is based in Hammersmith, London.

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