Die Erschlie ung und Bearbeitung internationaler M rkte, wobei die Bereiche Strategie, Marketing, Finanzen sowie der Umgang mit anderen Kulturen eine zentrale Stellung einnehmen, wird durch die Darstellung eines breit gef cherten Instrumentariums erschlossen.
- ISBN:
- 9783486258288
- 9783486258288
-
Category:
- Management & management techniques
- Format:
- Paperback
- Publication Date:
-
26-09-2001
- Language:
- German
- Publisher:
- Walter\de Gruyter#GmbH
- Country of origin:
- Germany
- Weight:
- 0.85kg
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