The Games of the XXIII Olympiad, Los Angeles 1984, reimagined the Olympic Games and reinvigorated a troubled Olympic movement. Its innovations included the following: a nationwide torch relay that yielded millions for children's charities; an arts festival that surpassed any prior efforts; the first Opening Ceremony featuring a professional theatrical extravaganza; new sports disciplines, such as distance races for women, windsurfing, synchronized swimming, heptathlon, and rhythmic gymnastics; an army of volunteers; vast increases in sponsorship and television revenue while avoiding commercialization and keeping expenses low using existing facilities; and a financial surplus of over $232 million, which has endowed sports for youngsters in the Los Angeles area to this day--all through a privately financed organizing committee without government contributions.
- ISBN:
- 9781531675158
- 9781531675158
-
Category:
- Olympic & Paralympic games
- Format:
- Hardback
- Publication Date:
-
14-10-2013
- Publisher:
- Arcadia Publishing Library Editions
- Country of origin:
- United States
- Pages:
- 130
- Dimensions (mm):
- 244x170x10mm
- Weight:
- 0.41kg
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