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New Frontiers in Hospitality and Tourism Management in Africa

New Frontiers in Hospitality and Tourism Management in Africa

by Michael Z. NgoasongOgechi Adeola Albert N. Kimbu and others
Hardback
Publication Date: 27/04/2021

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This book provides a management perspective on the full historical, contemporary, and geographic landscape of hospitality and tourism (H&T) in Africa. In so doing, it critically assesses and challenges the applicability of Western theories within the African context and draws attention to the insights offered by African management concepts. A variety of key topics are examined, including, for example, H&T management practices and management innovation in Africa, the drivers of and variation in uptake of Western management practices, policies and strategies to promote the development of H&T organizations, the influence of management practices on the competitiveness of African countries as tourism destinations, and areas for improvement of H&T organizations in Africa in the digital age. The approach is multidisciplinary. Both local and global perspectives are presented by authors from Africa, Europe, North America, and Asia, with inclusion of intra- and inter-country comparisons. This book will be essential reading for scholars, students, businesses, and policy makers with an interest in H&T in Africa.
ISBN:
9783030701703
9783030701703
Category:
Service industries
Format:
Hardback
Publication Date:
27-04-2021
Publisher:
Springer Nature Switzerland AG
Country of origin:
Switzerland
Pages:
278
Dimensions (mm):
235x155mm
Weight:
0.6kg

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