New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way - through text, case studies, and hands-on exercises - to help readers compress their learning curves, reduce their ultimate risk and pain, and allow them to gain more from their subsequent entrepreneurial experiences.
- ISBN:
- 9780077862480
- 9780077862480
-
Category:
- Economics
- Format:
- Paperback
- Publication Date:
-
27-01-2015
- Language:
- English
- Publisher:
- McGraw-Hill Education (Australia) Pty Limited
- Country of origin:
- Australia
- Edition:
- 10th Edition
- Dimensions (mm):
- 271.8x213.4x20.3mm
- Weight:
- 0.94kg
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