"Everything you think you know about small business in America will be upended in this surprising and inspiring investigation of America's Main Streets. You'll be introduced to a remarkable, resilient group of small-business owners who somehow kept going through COVID. These are true entrepreneurs-far from the epicenter of Silicon Valley-but they know how to move quickly, pivot, and adapt to keep their enterprises alive." "A nuanced, first-rate look at the frustrations, complications, and tough decisions faced by America's small-business owners during the COVID pandemic. Through careful and affectionate reporting, Rivlin shows how much determination and resilience it takes to survive in today's brutal marketplace, and that behind every easy political pronouncement and policy prescription is a fax trickier-and messily human-story." Book jacket.