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Service Design and Delivery

Service Design and Delivery

by Glenn Parry, Jannis Angelis and Mairi Macintyre
Hardback
Publication Date: 12/04/2011

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Service Design and Delivery provides a comprehensive overview of the increasingly important role played by the service industry. Focusing on the development of different processes employed by service organizations, the book emphasizes management of service in relation to products. It not only explores the complexity of this relationship, but also introduces strategies used in the design and management of service across various sectors, highlighting where tools, techniques and processes applicable to one sector may prove useful in another. The implementation methods introduced in the book also illustrate how and why companies can transform themselves into service organizations.

While the book is primarily intended as a text for advanced-level courses in service design and delivery, it also contains theoretical and practical knowledge beneficial to both practitioners in the service sector and those in manufacturing contemplating moving towards service delivery.
ISBN:
9781441983206
9781441983206
Category:
Service industries
Format:
Hardback
Publication Date:
12-04-2011
Language:
English
Publisher:
Springer-Verlag New York Inc.
Country of origin:
United States
Pages:
170
Dimensions (mm):
235x155x12mm
Weight:
0.45kg

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