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The Content Machine

The Content Machine

Towards a Theory of Publishing from the Printing Press to the Digital Network

by Michael Bhaskar
Paperback
Publication Date: 01/10/2013
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This ground-breaking study, the first of its kind, outlines a theory of publishing that allows publishing houses to focus on their core competencies in times of crisis. Tracing the history of publishing from the press works of fifteenth-century Germany to twenty-first-century Silicon Valley, via Venice, Beijing, Paris and London, and fusing media theory and business experience, 'The Content Machine' offers a new understanding of content, publishing and technology, and defiantly answers those who contend that publishing has no future in a digital age.
ISBN:
9780857281111
9780857281111
Category:
Publishing industry & book trade
Format:
Paperback
Publication Date:
01-10-2013
Publisher:
Anthem Press
Country of origin:
United Kingdom
Pages:
226
Dimensions (mm):
216x140x26mm
Weight:
0.45kg
Michael Bhaskar

Michael Bhaskar is a writer, publisher, researcher and entrepreneur. He is Co-Founder of Canelo, a new kind of publishing company. Between 2017 and 2019 he was a consultant Writer in Residence at DeepMind, the world's leading AI research lab. He has written and talked extensively about the future of media and technology around the world.

He has been featured in and written for The Guardian, The FT, and Wired and on BBC 2, the BBC World Service, BBC Radio 4 and NPR amongst others. Michael has been a British Council Young Creative Entrepreneur, a Frankfurt Book Fair Fellow and a Visiting Researcher at Oxford Brookes University.

His latest book is Human Frontiers: The Future of Big Ideas in an Age of Small Thinking. He has written a prize-winning monograph, The Content Machine, and Curation: The Power of Selection in a World of Excess. He is also the lead author of the Literature in the 21st Century report and is co-editor of the Oxford Handbook of Publishing.

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