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The Culture Map

The Culture Map

Decoding How People Think, Lead, and Get Things Done Across Cultures

by Erin Meyer
Paperback
Publication Date: 01/12/2023

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Whether you work in a home office or abroad, business success in our ever more globalized and virtual world requires the skills to navigate through cultural differences and decode cultures foreign to your own. Renowned expert Erin Meyer is your guide through this subtle, sometimes treacherous terrain where people from starkly different backgrounds are expected to work harmoniously together.

When you have Americans who precede anything negative with three nice comments; French, Dutch, Israelis, and Germans who get straight to the point ("your presentation was simply awful”) ; Latin Americans and Asians who are steeped in hierarchy; Scandinavians who think the best boss is just one of the crowd--the result can be, well, sometimes interesting, even funny, but often disastrous.

Even with English as a global language, it's easy to fall into cultural traps that endanger careers and sink deals when, say, a Brazilian manager tries to fathom how his Chinese suppliers really get things done, or an American team leader tries to get a handle on the intra-team dynamics between his Russian and Indian team members.

InThe Culture Map, Erin Meyer provides a field-tested model for decoding how cultural differences impact international business. She combines a smart analytical framework with practical, actionable advice for succeeding in a global world.
ISBN:
9781610392761
9781610392761
Category:
Occupational & industrial psychology
Format:
Paperback
Publication Date:
01-12-2023
Language:
English
Publisher:
PublicAffairs
Country of origin:
United States
Dimensions (mm):
211x139x21mm
Weight:
0.27kg
Erin Meyer

Erin Meyer is a professor at INSEAD, one of the world's leading business schools. She is the author of The Culture Map-Breaking Through the Invisible Boundaries of Global Business, and she publishes frequently in Harvard Business Review. She was selected by Thinkers50 as one of the most influential business thinkers of 2017. She lives in Paris with her two sons.

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