Diversity is not only our social obligation. It is a business imperative.


In early 2016, a group of leaders in the investment and savings profession met and concluded that future success for their clients, members, employers and shareholders requires a diverse and inclusive culture and that the sector was lagging behind others in reflecting our society.




That led to the creation of The Diversity Project: a cross-company initiative whose purpose is to champion and accelerate progress towards a more inclusive culture. They believed they had an extraordinary opportunity to press the reset button in the industry: to recruit, nurture and retain the first truly diverse generation of investment and savings professionals.




This book recounts the progress made to date, discusses the progress that still needs to be made and sets out practical ways to achieve it.




The Diversity Project is a practical guide for business leaders, managers and employees who want to:

- Understand the different aspects of diversity and inclusion

- Develop strategies to help build a more inclusive work culture

- Support colleagues to navigate the challenges of the workplace

- Structure HR process and policies to support all types of employees

- Build a truly successful business harnessing the power of diverse thinking




Steve Butler is a Chartered Manager and Fellow of the Chartered Management Institute. In his current blended role of business leadership & management, academic researcher and industry diversity campaigner, he is a regular writer and speaker on intergenerational working, retirement and older worker business management issues. As an active member of the Diversity Project, he is committed to commitment, building a truly incisive workplace.




100% of the Author's proceeds from this book will be donated to the Diversity Project Charity.