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The Facebook Effect

The Facebook Effect

The Real Inside Story of Mark Zuckerberg and the World's Fastest Growing Company

by David Kirkpatrick
Paperback
Publication Date: 10/02/2011

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Today - six years after it was created in a Harvard dorm room - over 500 million people use Facebook regularly, in just about every country on earth. That a company this powerful and influential was started as a lark by a couple of 19-year-olds makes it a fascinating and surprising tale. That one of them, the visionary Mark Zuckerberg, had the maturity, strategic smarts and luck to keep his company ahead of its rivals anchors the tale.

With exclusive inside access to all the company's leaders David Kirkpatrick tells of the vision, the tenacity, the refusal to compromise, and the vision Zuckerberg has to remake the internet. A brilliant and fascinating cast of characters created Facebook and Kirkpatrick has interviewed all of them. Never before have Zuckerberg and his closest colleagues told what really happened as they built their dynamo while eating fast food, staying up all night, and thumbing their noses at how things are usually done.
ISBN:
9780753522752
9780753522752
Category:
History of specific companies / corporate history
Format:
Paperback
Publication Date:
10-02-2011
Publisher:
Ebury Publishing
Country of origin:
United Kingdom
Pages:
384
Dimensions (mm):
198x126x23mm
Weight:
0.26kg

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