This volume is a product of the Interstratos project which brought together research teams from across Europe to study the strategic behaviour of small and medium-sized industrial firms, the determinants of their behaviour, and the impact on performance. The Internationalization of Small to Medium Enterprizes uses information from annual surveys of companies in Europe during the period spanning the formation of a single European market. It addresses issues affecting small businesses such as marketing, entrepreneurship, export strategies and the single market, on an international basis. The book also contains detailed case studies of individual countries including The Netherlands, Finland, Switzerland and the UK. The combination of original research and wide-ranging analysis make The Internationalization of Small to Medium Enterprizes a very useful text for business students. Ria Aerts, Catholic University of Brussels, Belgium; Hakan Boter, University of Umea, Sweden; Rik Donckels, Catholic University of Brussels, Belgium; Erwin Frohlich, Instit
- ISBN:
- 9780415133333
- 9780415133333
-
Category:
- International business
- Format:
- Hardback
- Publication Date:
-
19-03-1998
- Language:
- English
- Publisher:
- Taylor & Francis Ltd
- Country of origin:
- United Kingdom
- Pages:
- 202
- Dimensions (mm):
- 216x138x20mm
- Weight:
- 0.54kg
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