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The Master Switch

The Master Switch

The Rise and Fall of Information Empires

by Tim Wu
Paperback
Publication Date: 29/11/2011

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A New Yorker and Fortune Best Book of the Year

"A must-read for all Americans who want to remain the ones deciding what they can read, watch, and listen to." -Arianna Huffington

Analyzing the strategic maneuvers of today's great information powers-Apple, Google, and an eerily resurgent AT&T-Tim Wu uncovers a time-honored pattern in which invention begets industry and industry begets empire.

It is easy to forget that every development in the history of the American information industry-from the telephone to radio to film-once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel.

In this pathbreaking book, Tim Wu asks: will the Internet follow the same fate? Could the Web-the entire flow of American information-come to be ruled by a corporate leviathan in possession of "the master switch"? Here, Tim Wu shows how a battle royale for the Internet's future is brewing, and this is one war we dare not tune out.
ISBN:
9780307390998
9780307390998
Category:
Media studies
Format:
Paperback
Publication Date:
29-11-2011
Language:
English
Publisher:
Random House USA Inc
Country of origin:
United States
Pages:
384
Dimensions (mm):
203x130x19mm
Weight:
0.35kg
Tim Wu

Tim Wu is Professor of Law, Science and Technology at Columbia Law School and a contributing writer for the New York Times. He previously worked for Barack Obama and is the author of The Master Switch and The Attention Merchants.

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