It's not enough for companies to simply try to find ways to save money through suppliers. In this forward-thinking guide, author Stephen Rogers explains why--and how--you should integrate suppliers into your corporate strategy. Filled with enlightening examples from companies such as Mars, Procter & Gamble, Intel, and Walmart, The Supply-Based Advantage does this by revealing how any organization can design, build, maintain, and remodel its supply base to better support total business strategy and operations. Blending theory, best practices, and relevant examples, this book can help any reader: achieve greater profitability by using suppliers to capture value beyond price; develop a supply management strategy that creates real, renewable benefits; maintain flexibility in their supply chain to deal with unique business situations; and link supply execution into product marketing and fulfillment purposes. If companies' suppliers aren't fully integrated into their corporate strategy, there's no way for them to discover and deliver important savings. As a leader, it's up to you to ensure supply decisions fit with your organization's changing goals. The Supply-Based Advantage teaches you how to get all those responsible for inventory on the same page to produce bottom-line results.