Almost unknown when in 1945 he purchased the Indianapolis Motor Speedway and its famous race, the Indianapolis 500, Tony Hulman soon became a household name in auto racing circles. He is credited with not only saving the Indianapolis Motor Speedway - shuttered during World War II - from becoming a residential housing development but also with re-invigorating auto racing in the United States. Until his purchase of the Speedway, Hulman had not been involved in auto racing; he was the CEO of Hulman & Company, a wholesale grocer. An astute businessman, Hulman made Clabber Girl Baking Powder a national brand. With the rise of the chain grocery stores, such as Kroger, the wholesale grocery industry was slowly consolidating. Hulman successfully led the reorientation of the family fortunes to include a range of businesses including a beer company, a Coca-Cola franchise, a broadcast empire and real estate and gas companies. The book traces the rise of Hulman & Company from a small wholesale grocer in Terre Haute to a dominant regional business, the Indianapolis Motor Speedway and Indianapolis 500 races during Hulman's tenure and his other major investments as well as his philanthropy, particularly to higher education in Terre Haute.