- From blogs to social media and mobile media, this straight-forward introduction to digital writing gives students an overview of the myriad digital platforms they'll be asked to use as professional communicators.
- The book helps writers across multiple media and communication fields - from marketing to PR, and journalism to technical writing - making it perfect for intro students who may not have selected a specialization or career path.
- The 5th edition has been updated throughout with new examples and exercises, expanded coverage of publishing platforms and formats, and a deeper focus on visual storytelling, offering readers practical, up-to-date tools for crafting engaging writing.
- An updated eResource with additional exercises and assignments gives students the tools they need to put theory into practice.
- The book helps writers across multiple media and communication fields - from marketing to PR, and journalism to technical writing - making it perfect for intro students who may not have selected a specialization or career path.
- The 5th edition has been updated throughout with new examples and exercises, expanded coverage of publishing platforms and formats, and a deeper focus on visual storytelling, offering readers practical, up-to-date tools for crafting engaging writing.
- An updated eResource with additional exercises and assignments gives students the tools they need to put theory into practice.
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